Margalit Toledano & David McKie have let us publish the slides used to accompany their book 'Public relations and Nation Building: Influencing Israel'.
In their book they reveal the interplay of nation building and PR in the birth and evolution of Israel, challenging orthodoxies about how PR evolved internationally.
Don't miss out on this exclusive opportunity to gain more insight into the topic.
Contributing fresh insights on Israel with previously unknown material, Margalit Toledano & David McKie trace the “formative role of public relations in personal and national narratives and the impact of national identities on the evolution of PR as a profession.”
In doing so, this book “raises fundamental questions regarding the conceptualization of public relations and the implications of this for wider scholarship within the field”- Jacquie L’Etang, Professor of Public Relations and Applied Communication at Queen Margaret University.
The authors warn that “In a climate of nation building and nationalism, PR can be too easily pressed into the service of government propaganda” and note that their “deeper aspiration is that PR practitioners, activists, and media workers can jointly contribute to more democratic societies. “
Take a look at the slides used to compliment the book for more insight:
http://files.routledgeweb.com/docs/Anchor%20Team%201/PRNB%20Powerpoint.zip
